My name is Jirra Lulla. Jirra means Kangaroo in the language of the Gunai Kurnai people.
I am a communications consultant and business strategist. I work with Aboriginal founders to establish and grow their businesses and with companies to embed First Nations knowledge across projects and products. In 2012 I established Kalinya to share positive stories from my community. Kalinya means good, beautiful and honest in Yorta Yorta.
I am a Yorta Yorta / Wiradjuri woman born and raised on Kulin Country in Melbourne. I am the grandchild of Alfred Bamblett from the Narrandera Sandhills and Lulla Morgan from Cummeragunja.
I hold a BA in media and communications from the University of Melbourne and a grad cert in business from RMIT, where I was Fellow of Indigenous Enterprise and Innovation and then Manager of Aboriginal Entrepreneurship. I am a lifelong learner; recent studies include VC Catalyst at the Wade Institute of Entrepreneurship and Sustainable Business Strategy from Harvard Business School Online. I was the inaugural Fellow of Indigenous Arts Leadership at the National Gallery of Australia working in their marketing team. I sit on government ministerial advisory boards at a state and federal level. I am a board member of the Melbourne International Film Festival and the newly founded not for profit, First Nations Fashion and Design.
I attended my first international Indigenous exchange when I was 19 and have since traveled to over 20 countries seeking new ideas and learning from First Nations people. I live part-time in the USA where I undertake annual professional development.
I am dedicated to excellence and community.
Photo: Eliza Harrison